Executive Summary
This feasibility study assesses the viability of
establishing three indoor golf driving range, an indoor putting green, and a
combined putting and chipping green, along with additional sports facilities in
Montrose, PA. The proposed venture aims to cater to the growing demand for
recreational and sporting activities in the area and expect to follow the
national trend of incremental participation rate in the modern golf industry,
providing a comprehensive facility for golf enthusiasts and other sports
enthusiasts.
Market Analysis:
Montrose, PA, exhibits a steady demand for off course golf
activity. The proposed facility aligns with the preferences of the local community
and has the potential to attract visitors from neighboring areas. A thorough
market analysis indicates a favorable environment for the establishment of the
proposed golf and sports facility. Susquehanna county with about 38,540
population will be a good market for specific off course golf facility to
support the current available classic on course golf facilities in the county. Other
surrounding cities like Binghamton, Wilkes-Barre and Scranton will be also supporting
the demand potential to enhance the establishment feasibility.
The most important aspect that we found in the study is that
there is no similar establishment with specific concept to focus on off course
golf (within 30 to 45 minutes’ drive). Current national trend in golf industry
which has increased meaningfully in recent years due in large part to the
growth of off-course golf, which is expected to continue to grow, driven in
part by leading national players like Topgolf’s will support the future
operational sustainability of the company’s proposed establishment
Facility Features:
The facility will feature indoor golf driving range bays
equipped with modern technology to enhance the user experience. A well-designed
putting green and a combined putting and chipping green will provide a
versatile space for golfers to refine their short game skills. Additionally, the
inclusion of other sports facilities, such as pickleball courts or a
multi-purpose volleyball field, will broaden the appeal and attract a diverse
clientele.
Financial Projections:
Financial projections indicate a positive return on
investment within a reasonable timeframe.
|
IRR |
16% |
|
NPV |
358,916 |
|
Net Cash Flow |
221,283 |
|
Payback Period |
7.0 |
Revenue streams will be generated mostly through user fees
when utilizing the facilities and also from other amenities like bar. A
detailed financial analysis, including startup costs and operational expenses,
is provided in the Economic Analysis part of the study including scenario
analysis to understand potential profit and drawback from specific scenarios.
Simulation using Oracles’s monte carlo add ins also run to understand the investment
pay back period performance under uncertainties regarding budget, opex and potential
market share.
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