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Early Childhood Education in Jakarta - Market Research

Key Insight 1. The strong economic growth in Indonesia will create great opportunity and there will be a significant middle class population growth in Indonesia that have escaped the poverty line. This is also supported by consumer expenditure growth of CAGR 6% from 2015 to 2020. This favorable economic condition has strong correlation with the incremental participation rate in Indonesian Early Childhood Education 2. Gen Z, people born between 1997 and 2012 whose ages are 11 to 26 years old mostly think that the ideal marriage age would be 26 to 30 years old, this shift might be due to the enhancement in career. This mindset might also affect the future family planning and these generations may get a better income before starting family and raise a child thus when this generations have more financial resources, the chance for them to put their children in a good place for education will tend to be higher. 3. Refer to data from Worldbank, Public Expenditure on Childcare and Pre-pr...