Executive Summary
The Clinic
Our proposed ENT Clinic in Garden Serpong aims to fill a
crucial healthcare gap in the community by providing specialized Ear, Nose, and
Throat services. With a strategic location in the heart of Garden Serpong, our
clinic will offer comprehensive diagnostics, treatment, and preventative care
for individuals experiencing ENT-related issues. Our experienced team of ENT
specialists, state-of-the-art facilities, and commitment to patient-centered
care set us apart in the market. The growing demand for specialized healthcare
services, coupled with the lack of a dedicated ENT clinic in the vicinity,
presents a significant business opportunity. We envision becoming the go-to
destination for quality ENT care, fostering community well-being and
establishing long-term relationships with patients. Through a blend of medical
expertise, cutting-edge technology, and a patient-centric approach, we are
confident in our ability to not only meet but exceed the healthcare needs of
Garden Serpong residents."
The Opportunity
The main
highlights of the Ransom Group ENT Clinic opportunity include:
1. Growing Market
a. Growing population of middle-income
households in Gading Serpong and the aging trend of overall Indonesian
population will be the main key factor.
b. The healthcare spending in Indonesia
was forecasted to continuously increase between 2024 and 2028 by in total 23
billion U.S. dollars (+54.47 percent). After the eigth consecutive increasing
year, the spending is estimated to reach 65.1 billion U.S. dollars and
therefore a new peak in 2028.It is forecasted that US cosmetic market size will
be US$ 23.1 billion in 2028 with estimated growth (CAGR) of 4.3%
c. Contribute to the national economic
growth and reduce the productivity loss due to disease which is estimated at
close to 30% of GDP annually[1].
2. Solid business approach
a. Strategic Location
The
clinic's location in Gading Serpong positions it strategically within the
community, making healthcare services easily accessible to residents. Proximity
to residential areas and other essential amenities can attract a steady flow of
patients seeking ENT care. The primary concept is to offer personalized,
high-quality services in a well-equipped and customer-centric environment.
b. Patient-Centered Care
The
business concept emphasizes a patient-friendly environment, where individuals
receive personalized care plans tailored to their unique needs. This approach
includes creating a supportive and empathetic atmosphere to enhance the overall
patient experience.
c. Specialized Expertise
The clinic differentiates
itself by offering a team of experienced and skilled ENT specialists, providing
a high level of expertise in the diagnosis and treatment of various ENT
conditions.
3. Solid financial return
a. Forecasted five years total revenue $859,722
b. EBITDA is projected to be $ 116,003 in
five years (13% EBITDA margin)
c. Low to medium risk investment to
cater significant growth in healthcare industry and gap of available
specialized healthcare providers to serve middle class segment.
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